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All posts tagged "sales"


Wednesday, November 19, 2008

In a Cooling Economy, Apple Still Sells

Posted by Vincent Ferrari in "Apple Talk" @ 08:00 AM

http://www.macdailynews.com/index.p...pple_mac_sales/

""A slowing global economy had little impact on Apple's computer business last month, as consumers willingly plunked down their cash for the company's new MacBook offerings, helping to drive Mac sales up more than 25 percent year-over-year," Katie Marsal reports for AppleInsider. "According to data from market research firm NPD, which was relayed in a research note from Piper Jaffray analyst Gene Munster, sales of Macs during the month of October were up 28 percent compared to the same month one year ago. They benefitted largely from the October 14th launch of the Unibody MacBook and MacBook Pro, which began shipping immediately thereafter," Marsal reports."

The truth is, it's Gene Munster who is an eternal optimist where Apple is concerned, but that being said, numbers are numbers and the fact that Apple's new MacBooks are attracting buyers when everyone said they were nuts for introducing new products a few weeks ago proves that the economy isn't always a barrier to buying or an indicator of an intent to buy. It also proves that if you have a product people want to buy, they'll be at least somewhat willing to throw caution to the wind and buy it.

I know I did!


Wednesday, November 12, 2008

NPD: iPhone Has Surpassed the RAZR

Posted by Vincent Ferrari in "Apple iPhone & iPod Touch" @ 12:00 PM

http://www.cnbc.com/id/27646992?sr=hotnews

"NPD reports that the 3G version of the iPhone surpassed Motorola's RAZR as the leading handset purchased by adult consumers during the third quarter in the United States. That'd be a big deal no matter when it happened, but it ends RAZR's 12-quarter winning streak as the nation's top handset. Not surpassed by BlackBerry (#3), or some offering from LG (#4 and #5), but iPhone. "The displacement of the RAZR by the iPhone 3G represents a watershed shift in handset design from fashion to fashionable functionality," says NPD's director of industry analysis Ross Rubin in a release this morning."

Let's be honest about something. We all knew that some phone at some point would replace the RAZR. It's been the number one phone on the market for so long it's hard to remember what the number one phone was before it (although I'd hazard a guess that it was some model of the StarTac, another Motorola property). The fact that the iPhone 3G is the phone to unseat the RAZR says two things to me.

Firstly, people aren't buying solely on price anymore, or the RAZR would be whipping the iPhone all the way around the block.

Secondly, people aren't interested in limited feature set phones to the degree they were a few years ago.

When you combine these two things, plus a great overall device that has a positive aura around it, it's hard to make the case that this isn't exactly what was "supposed" to happen; the only surprise being it happened this quick.

Anyone else as surprised and not surprised about this as I was?

Tags: sales, iphone, npd, , motorola, razr

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