Apple Thoughts: Vimeo Adds HTML 5 Universal Player to Embeddable Videos

"Sticking a couple big ones up Adobe's way, Vimeo's embeddable Universal Player allows for playback of Vimeo videos on iPads and other non-Flash-supporting devices, using HTML5-but also detects other supported video formats, playing in Flash or native too."

I'm not really surprised by this. It's just a matter of time until all video providers of any reasonable size and popularity will move to HTML 5. While the iPad and the iPhone are significant reasons for this push, they are certainly not the only reasons. Being able to play videos without the need for a plug-in makes for a simpler user experience, and simpler is almost always better. I don't really see this as an attack on Adobe. It's just a natural evolution of the internet, pushed along by some of the big players, including Apple.