Apple Thoughts: Hey Gamers, Rockstar is Switching to iTunes

"Rockstar Games, makers of the extremely popular Grand Theft Auto franchise, are picking up and moving a very lucrative music partnership from Amazon to iTunes, which offers players of GTA IV the opportunity to purchase tracks used in the game's soundtrack."

iTunes going DRM-free was the deciding factor, as Rockstar Games didn't want it's customers restricted by the music they purchased. iTunes is the place to be in the market, so I wonder how many other companies that have been held back by DRM are now contemplating making the move? Wonder if Niko Bellic will help convince them?