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All posts tagged "new york times"


Friday, April 22, 2011

New York Times Sells Over 100,000 Subscriptions

Posted by Jeff Campbell in "Apple Software (iPhone/iPod Touch/iPad)" @ 09:44 AM

http://mashable.com/2011/04/21/new-...-subscriptions/

"The New York Times has sold more than 100,000 digital subscriptions in the three weeks since its launch, the publication revealed in its first-quarter earnings statement Thursday morning."

The launch of this offered $0.99 USD subscriptions, so I'm wondering how many of these were just the trial offers and more importantly, how many will stick with it once the trial period ends. If they do keep everyone, which seems unlikely to me, they will add another $20 million to their bottom line. Not bad and definitely needed since their operating profit is down 41% from last year.


Friday, March 18, 2011

The New York Times Goes Digital on March 28th

Posted by Jeff Campbell in "Apple Software (iPhone/iPod Touch/iPad)" @ 09:24 AM

http://www.edibleapple.com/new-york...t=Google+Reader

"The New York Times announced earlier today plans to move to a paywall model for its online content while also mentioning that it's on-board with Apple's controversial in-app store purchasing guidelines which require that the NYT give Apple a 30% cut of all revenue generated from subscribers that sign up via the iOS app."

First they are testing it out in Canada and then on March 28th 2011, they are rolling it out in the US. If you already subscribe to any of the home delivery options you will get the digital version free, even if it is only the Sunday edition according to the FAQ page, so that isn't too bad of a deal. If you want digital only though, you have three options. $15.00 USD per month will get you access on your iPhone, $20.00 USD per month will get you access via your iPad and $35.00 USD per month will give you access via both devices. I imagine the iPad or the all inclusive versions will be the most popular, what are your thoughts? Are you going to subscribe?


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